AquaBloom International Sports Technology Group and Outro Consulting Announce Strategic Partnership to Drive Innovation at the Intersection of Sports, Technology, and Entertainment
AquaBloom International Sports Technology Group (“ABSG”), a global leader in the sports tech ecosystem, is pleased to announce a strategic partnership with Netherlands-based strategic advisory firm Outro Consulting. The collaboration aims to accelerate convergence across sports, technology, and entertainment industries while unlocking scalable and sustainable growth opportunities.
The shared vision of the partnership is to foster cross-industry innovation and drive value creation by leveraging cutting-edge technology, strategic execution, and domain expertise.
ABSG has built a unique platform combining five core pillars: an open ecosystem, professional service systems and centers, innovation and technology hubs, premium asset portfolios, and a capital and finance group. It has been featured in the prestigious Global SportsTech Ecosystem Report for five consecutive years. ABSG’s Founder and CEO, Mr. Mike Yang, has been named one of the global top 15 innovators in sports tech by the same report.
Outro Consulting (“Outro”) is a results-driven firm offering high-impact consulting across business development, strategic partnerships, and corporate development. Their practice spans entertainment, media, technology, sports rights holders, and extends to verticals like FMCG, fashion, banking, and gaming. Outro delivers services including corporate innovation management, early-stage fundraising, technology governance, and cross-industry strategic execution.
Outro Consulting and Mr. Borja Varela, its Managing Director, have been supporting for many years leading sports (and esports) and IP rightsholders, clubs and federations, and major content, media and technology companies worldwide.
Under this strategic partnership, ABSG and Outro will jointly develop world-class IPs tailored for the Chinese and Asian markets. The collaboration aims to unlock new revenue streams and enhance competitive advantage by introducing premium sports-entertainment intellectual properties to the region.
This alliance represents a milestone in bridging European and Asian expertise in sports innovation, setting the foundation for a more collaborative, agile, and tech-forward global sports industry.
For more details, visit:
- ABSG: www.absportgroup.com
- Outro: https://www.outroconsulting.com/
